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THE FUTURE OF K-12 EDUCATION
Article by Herb
Rubenstein
CEO, Herb Rubenstein Consulting
Introduction
The K-12 world
is in turmoil. One major result of the “No child left behind”
legislation is that public schools will be left behind when they
can not meet the mandates of the legislation with the resources
they have. And the recent research and scholarly literature about
K-12 education is also not encouraging. When new studies on K-12
education from Stanford University come out with the title: Betraying
the College Dream: How Disconnected K-12 and Postsecondary Education
Systems Undermine Student Aspirations http://www.stanford.edu/group/bridgeproject/betrayingthecollegedream.pdf
and major journals like Human Relations published an article from
a Professor of Community Planning who has spent the last 7 years
working with a community organization trying to improve neighborhood
schools, for the Baltimore Public School system showing that public
schools are: paranoid/schizophrenic organizations that are shaped
by “obsessive-compulsiveness”- one does not need to
be a futurist to know that big changes are coming to K-12 education
and they won’t come easy. (See Why School Systems Resist Reform:
A Psychoanalytic Perspective, Human Relations, Vol. 55(2), 173-198,
2002.
Major
Threats to the Public K-12 System
The threats
to the Public K-12 System are obvious. They include:
- Taxpayer
dissatisfaction
- Unpopularity
of teachers’ unions
- Charter
Schools
- Vouchers
- Private
Schools
- Home-Schooled
children increasing
- Politicization
of School Boards
- New Standards
of Accountability
- More teachers
failing qualification exams
- Increasing
violence in schools
- Inability
of schools to raise educational outcomes
- Inability
of schools to prepare youth for college or work
- Budget cuts
and lack of resources available at the State and local levels
- Technological
advances that create alternative systems of providing education
- Inability
of schools to meet the diverse needs of a changing population
A NEW
PARADIGM – AN OLD PERSPECTIVE
When one looks
at the education production function little has changed over the
past 100 years in public school K-12 education. The supply chain
is still teachers hired by the schools. Even though the schools
teach many different subjects, the supply chain revolution that
eliminated the vertical integration that Marshall Fields symbolized
when it owned the cotton farms, owned the trucks and the mills,
owned the manufacturing that produced the clothes and owned the
retail outlets that sold the goods. Today, it would be unthinkable
that General Motors would own its supply chain, that it would own
the companies that made the tires, the seats, the radios and electronics.
That would be a disaster, like the disaster we are now facing with
K-12 public schools.
Currently companies
like William Bennett’s “K-12, Inc.” and Neil Bush’s
Ignite Learning are developing a new supply chain to K-12 just the
way Blackboard is developing a new supply chain for colleges. Discussion
of these private sector ventures is beyond the scope of this white
paper since in this paper I will dissect and evaluate a simple model
showing how the public K-12 education system can reengineer its
supply chain to improve effectiveness and efficiency in the delivery
of K-12 education.
One futuristic approach for K-12 education is to follow the General
Motors model and greatly diversify the supply chain. This paper
presents a preliminary approach to show how schools can begin to
restructure the supply chain to give economic incentives to companies
that will create new teaching supply chain elements to teach, test
and serve the students now stuck with an outmoded supply chain structure.
It is interesting in a system that promotes “diversity”
the supply chain, the value creation engine in our K-12 system is
so undiversified, far more undiversified than that used by almost
any private sector organization today.
The
New Supply Chain System
Name one economic
entity with an economic incentive to develop new and innovative
teaching methods that will dramatically cut costs and increase the
educational performance of public K-12 students? Possibly, one might
name school book publishers or those who prepare curricula and teachers’
aids. However, given the fragmentation in the public school system
and the huge costs of doing business with the hundreds of thousands
of public schools in the United States, the economic costs of broaching
this market are enormous.
Let’s
assume that everyone agrees that if “Newco” could build
a better system for teaching math from K-12 and could put its own
employees in the classrooms and would be willing to have a third
party give its students tests in which they surpassed the scores
of the current students, and could do this for less cost per student
than exists under our current single mode supply chain, this would
be a welcome addition to the economic and political landscape of
our public schools.
And if there
were separate companies that could “rent school space”
to teach history, English, physical education, the foreign languages,
etc. and that there were multiple companies in each field fighting
for market share based on performance, as shown through the third
party test scores, customer satisfaction scores (with the customer
being the student and their parents) and other factors that showed
the companies merit and benefit-cost ratio, then we would have a
supply chain in the public schools that looked like the supply chain
everywhere else in the United States.
This multi-prong
supply chain would introduce market forces into the K-12 educational
system and become a “disruptive force” in an industry
that has not had a disruptive force in over 100 years, except school
integration. This disruptive force may take 20 years to reach maximum
efficiency and effectiveness, but it represents one of the last
stages of the reformation of K-12 schools.
The
Inevitability of A Transformed Supply Chain
Although it
is beyond the scope of this article to discuss all of the political
challenges that may surface when the public begins to seek a multi-prong
supply chain, it is clearly useful to discuss why this system of
multiple suppliers of the educational supply chain will be an inevitable
next stage of improving educational performance and reducing the
cost of education in the public K-12 educational system.
In 10 years,
with growing budget cuts becoming ever more prevalent, I predict
a 20% reduction in overall public K-12 education. There has never
been such a widespread reduction in budgets for schools in modern
history in a civilized society. These cuts will cause new systems
to be developed to deliver K-12 public education since there is
not 20% to cut from the current mode of delivering school.
By following
the Minnesota model of paying students to leave school after the
11th grade, I predict that schools will be required to provide a
better education in a new format, K-10. K-10 will be followed by
community colleges, vocational schools run by the private sector
and other forms of continuing education for those who seek it. Universal
education for 12 years will become history as governments can not
afford to pay for it indefinitely in its present form.
In addition,
through improvements in the supply chain offering new educational
packages with efficiencies and new structures for dealing with disruptive
students (which now accounts for approximately 30% of a teacher’s
attention in K-12 urban schools) which will dramatically reduce
their cost to the overall system of time and money, the education
that our children are receiving in 12 years of K-12 schooling can
easily be provided in nine, ten or eleven years. Once the American
people realize that they are wasting approximately $10,000 per student
for every additional year of schooling that would not be necessary
if the supply chain system were modernized, and then funding will
drop precipitously until schools figure out how to deliver a quality
education in 10 years.
Conclusion
Educational
reform has only been tried by changing the customer focus through
school integration. Changing the outmoded supply chain is the only
way to foster significant innovation, cost reduction, improved student
performance and most importantly, guarantee every child in the United
States a useful public education. While the forces may be strong
that will resist the creation of outsourcing the teaching of our
youth to companies that specialize in this business, the relentless
pursuit of markets will overwhelm the political forces that will
oppose doing in the schools what every major company has done throughout
the world – create a diversified and competing supply chain
to meet its needs.
The future of
K-12 education will be transformed from outside of the system and
today the economic models like those that support K-12, Inc. (for
the home schooled market) will become center pieces in the continuing
“market” evolution of capitalistic countries like the
United States.
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