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Herb Rubenstein Consulting Introduces Breakthrough Inc.
Book Charts New Course for Business
(25 April 2000)

FOR IMMEDIATE RELEASE
Contact: Paula McKenzie (202.319.7668)

Washington, DC -- Herb Rubenstein Consulting introduces its new book, Breakthrough Inc. - High Growth Strategies for Entrepreneurial Organizations. Using real MBA based analysis and business growth tools, the book written for the general audience offers real world examples and strategies to grow organizations, raise capital, revenues and profits and improve productivity.

          Authors Herb Rubenstein, President of Herb Rubenstein Consulting, and Professor Tony Grundy, Cranfield School of Management in England, combine forty years of business experience on two continents to produce Breakthrough, Inc. using MicroStrategy and the American Society for Training and Development as case studies.

          "This book makes the radical assumption that businesses, nonprofit organizations, and educational institutions must be run in accordance with the same basic, fundamental laws of commerce and use similar 'business' strategy tools," said Rubenstein.

         "I only wish I had a copy of this book as I was growing my first company five years ago," said Chris Heuer, Chief, E-Business, United States Mint. "Whether you are an entrepreneur, or work for a nonprofit, government agency or a division of a Fortune 100 enterprise, the essence of this book provides the education, resources and tools of management you need in the new world of business."

         Breakthrough, Inc. explores high growth strategies for organic development or acquisitions; value or cost management; international expansion or home market share expansion. Breakthrough, Inc. discusses the following:
  1. Organizational change
  2. Significant, measurable, economic growth for the organization
  3. High growth planning for the near and long term process
  4. Twelve key business tools that will guide your organization to realize faster and more sustainable growth.

 

          "This book is a valuable handbook of management methodologies, organized through the lens of strategic growth, to be kept at your side as you're planning your business," says Barbara B. Lawton, Ph.D., VP Business & Quality Processes, StorageTek Corporation.

         In an age where more information is available to more people than ever before, an organization's ability to develop and implement business strategies will determine whether an organization achieves and sustains high growth. Breakthrough, Inc. is filled with case studies, exercises, action agenda and self-assessment tools which can be used by individuals or groups to bring strategic thinking to organizations of all sizes.

         Herb Rubenstein is a Phi Beta Kappa graduate of Washington and Lee University. He received a Rotary Foundation Fellowship and a graduate degree in sociology at the University of Bristol, England. As a recipient of the Lyndon B. Johnson Scholarship, he attended the Lyndon B. Johnson School of Public Affairs, University of Texas of Austin, and earned a Masters of Public Affairs degree. He received his law degree from Georgetown University in 1982. In 1997, he created the consulting firm, Herb Rubenstein Consulting

         Tony Grundy graduated from Cambridge in Philosophy and Social Sciences. He has an MBA, M.Phil. and Ph.D. from three business schools and an MSc in Organizational Behavior from London. He became a Chartered Accountant and worked in general management and in finance with BP and ICI. He has consulted with KPMG among others and continues to work with major clients through his company, Cambridge Corporate Development. Grundy is Senior Lecturer in Strategic Management at Cranfield School of Management. In addition, he is now a Reiki Master and Seichem Master of the subtle human energies.

         Breakthrough Inc. is available on Amazon.com, B&N.com, www.growth-strategies.com or your local bookstore.

          Herb Rubenstein Consulting is a consulting firm that advises business and non-profits on how to grow and achieve breakthroughs in their productivity. With offices in Washington DC and Austin TX, Herb Rubenstein Consulting Is comprised of a core staff and fifty consultants using a virtual enterprise model to deliver consulting services.

Contact, Herbert Rubenstein, CEO of Herb Rubenstein Consulting at 202 857-0870
to discuss this new technology and the investment opportunity that it
represents.

 

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